Issue: 3.11 | November 1, 2002 | by:
Joe Klock Sr.
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Taming the E-mail Animal What with the postal service pricing itself out of the market and regressing
toward the delivery schedule of the Pony Express, e-mail is rapidly becoming our
communications medium of choice, surpassed only by mouth-to-ear conversational
intercourse. Its growing popularity notwithstanding, though, e-mail has a long way to go
before coming of age and standing abreast of snail mail in status. True, it has clearly trumped the traditional USPS boast that neither rain nor
snow nor dark of night nor harrying hound dogs shall stay them from their
appointed rounds. E-stuff (damned if I know how) just flies around the world at
a velocity surpassing that of head colds, dirty jokes and political gossip,
impeded only by computer crashes and accidental deletions. However, many of the niceties practiced in letter-writing are routinely
ignored or violated in cyberworld, suggesting that the maturing process of
e-mail is either suffering from delayed puberty or mired in permanent
adolescence as to style and quality. Wishing, as always, to right the wrongs of our society wherever they exist,
this dedicated scribe herewith cites some "don't-don'ts" to counter some of the
"do-do" that daily pollutes his electronic in-box. For openers, DON'T fail to enter something in the "Subject" line that tells
the recipient about what the message is about. Just as busy people sort their
snail mail over the trash can, most of us thin the e-mail herd by reading the
"From" and "Subject" columns with a finger poised over the "Del" key. Hucksters
of spam feature clever and deceptive teasers, which savvy recipients delete on
sight. Best bet, at least for e-mail that you really want the recipient to read, is
to compose a subject line that directly relates somehow to the content. It also
helps to choose a screen name that identifies you, even if you have to use
johnsmith5839x. Next, DON'T clutter the opening text space with a long list of those
receiving copies of the message and/or a catalogue of the previous recipients of
forwarded material. If you're sending it to a bunch of people and it isn't
important for all of them to know who's on the distribution list, send it to one
address only, then send BCCs to all the others. (NOTE: The "bcc" term is held
over from the "blind carbon copies" of an earlier era, but serves the same
purpose - i.e., targeting each recipient individually, without adding a mass
introduction feature). On t'other hand, if you're replying to someone, DON'T fail to lead off with
the pertinent text of their message to you. There's a good chance they won't
understand what you're trying to convey with such code words as "OK by me" or "I
agree" or "You've gotta be kidding" or "Sounds interesting, tell me more" or "I
couldn't care less." Such laconic feedback may lighten your time commitment, but
leave your correspondent in the dark. Some software systems automatically reprint the incoming message when you hit
"REPLY," but others (like America Outofline) do not. Those that do may reprint
more of the incoming text than pertains to your reply. In either instance, just
copy the pertinent stuff and paste it into your reply. If you don't know how to
do that, ask any pre-teen acquaintance for instructions. Next, there is the matter of excessive shortcutting, which can be carried to
extremes and become like the difference between circumcision and the Lorena
Bobbett procedure. It's quite alright to use "IMHO" in writing to those whom you
know will recognize it as short for "in my humble opinion," but it can be both
chic to the geeks and Greek to those less familiar with e-jargon. Ditto the annoying habit - mostly of young people - of writing everything in
lower case, It tells the reader that the writer either didn't know enough to use
proper form or was too damned lazy to hit the shift key. Either way, it's
déclassé, as is such campy cutoffs as "u" for "you" and "2" for "to." Finally, there are the mundane matters of punctuation, grammar and spelling.
Nothing positions you on the cultural scale between learned and loutish more
surely than these niceties that so many people abandon after shedding their last
cap and gown; bad writing contributes to your image like unchanged underwear. At a bare minimum, DON'T fail to make use of the Spell Checker that's built
into your system, AND proofread the product before sending it; one good reason
is the fact that the system will approve any proper word, whether or not it
makes sense in context. Thus, "at your cervix" could be a disastrous malapropism
if not corrected in the final review of a sales pitch. DON'T let nothin like that happin 2 u, dude! |
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Joe Klock, Sr. (The Goy Wonder) is a freelance writer and career curmudgeon. To read past columns (free), visit http://www.joeklock.com |
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